Tag: That39s

That's why Nutella Biscuits have become unavailable – Italian Cuisine

The pace of supply of supermarkets is not enough to meet the demand of the buyers: in three weeks 57 million biscuits were sold

It is a tender for those who manage to grab the last Nutella Biscuits package from the shelves of the stores: the new entry of the Ferrero group has become almost impossible to find. In the three weeks since its launch they have been sold 57 million cookies: if Italy has about 60 million inhabitants, it means almost one each. In the first week, according to the data of the survey company Iri, the packs sold in Italy were 27 thousand, in the second more than a million and in the third (the last of which the data are available) a million and a half: 2.6 millions of packs each containing 22 cookies and sold on average at 3 euros each (2.99 euros is the price recommended by the company, even if someone, these days, is trying to sell them on Amazon for 12 euros !).

The time it takes to sell Nutella Biscuits and replace them on the shelves (the rotation speed of the packages) is of 2.2 times higher to that of the other Ferrero products, as confirmed by the Iri survey.

The most loyal buyers, so far, are those who live in Piedmont, Liguria, Lombardy and Valle d'Aosta: it is the territory closest to the company of Alba, in the province of Cuneo, and also the richest in the country. 37% of the product is sold in the Northwest, in the Northeast 16.6% and in the Center and the South a little more than 20%. In general, Nutella Biscuits took just three weeks to gain 16% of their market category.

Buyers' request exceeds the availability of Nutella Biscuits in the stores: the rhythm of supply of the supermarkets is not enough to answer the question. "If I look at the last five years this is certainly it the most important launch of a new product, Confirms Angelo Massaro, IRI's managing director. «In the sense that it is the one that has had the most success in the first days of sales. And this suggests that the repurchases after the first will be numerous .

The Ferrero group, before the launch, had set a turnover target of 80 million. But in three weeks it has already reached 8 million and, if sales continue at this rate, the turnover could surpass i 130 million.

and if we did it with bananas? that's how – Italian Cuisine

If you love the classic recipe with apples, you will go crazy for this! Only a few ingredients to prepare a mouth-watering dessert!

There tarte tatin it is a sweet born by chance, or rather by mistake by an error sisters Caroline and Stephanie Tatin, owners of a restaurant, who wanted to prepare a cake for their customers with a base of pastry and stuffed with apples, but they forgot the pastry and added it only later on the cooked apples.
Here came this kind of overturned pastry with caramelized apples.
A delight of timeless taste, perfect for all the times you want a dessert, but you have little time to prepare it.
Success is guaranteed!

Many variations of the tarte tatin

The tarte tatin can be done in many ways, not just with apples and not just sweet.
You can choose any type of seasonal fruit and then try it with prunes, peaches or apricots in summer, with pears and oranges in winter, with rhubarb and strawberries in spring and with grapes and figs in autumn.
They are delicious and perfect for an appetizer savory versions with cherry tomatoes and caramelized onions to be brought to the table always strictly warm.
Finally there are recipes similar to tarte tatin because cooking always involves a caramelized ingredient covered with a dough that is usually a pastry, but can also become a dough that rises like that of a donut.
The result will be different, but always extraordinary.

tarte-tatin-to-banana

Tarte tatin with bananas

This variant of tarte tatin is perfect all year round because bananas they are always found on fruit stands.
Preparala is really very simple.
First caramelize in a saucepan 100 g of sugar and then add 50 g of butter and some aniseed or spice milk to taste. Cinnamon is also very good.
Then peel the bananas and cut them into two parts lengthwise or in slices, depending on how you want the cake to appear.
Pour the still hot caramel mixture into one cake mold and place the bananas neatly on top covering the entire base.
Complete with a puff pastry roll which must be tucked inside the cake pan in order to create a sort of fruit shell.
Cook for about 25 minutes at 200 °.
Serve the warm cake with whipped cream.

Discover in the gallery many other tasty ideas to prepare a sweet or savory tarte tatin!

Special Paella: that's why we like it so much – Italian Cuisine

Long live paella! There are some reasons that make us love this dish to madness. Now it's your turn

Why do we celebrate paella? There is no need for a specific reason to celebrate this specialty of Spanish cuisine, but we can certainly identify some reasons that make it really special.

1. It is convivial

In his hometown, Valencia, paella is eaten above all Sunday for lunch. Represents the family, i friends, the party. It is not just a dish, but a moment to feel good together.

2. It is colored

To prepare an authentic Valencian paella tradition it is certainly necessary to respect some rules, but the beauty of this dish is that it also allows us to to experiment. Everyone can prepare their own version with different ingredients e creative.

3. It's fun

The term Paella refers precisely to the cooking pan in which it is prepared and served. Instead of the classic single handle, we find two, in order to better support the weight and carry it directly in the center of the table. So, go ahead: eat all together directly from the pan!

History of paella

Paella was born in Valencia probably between the fifteenth and sixteenth centuries, when the peasants decided to put together the ingredients of their territory to cook a hearty dish. Originally chicken, rabbit, tomatoes, beans and rice were used, while today other ingredients are also added, such as snails, peppers and lemon.
Mixed, of meat or de marisco (of fish). The strength of the paella is precisely this: in every area of Spain you will find a different version, rich in typical local ingredients.

Starting from 2018, the World Paella Day, which will be held every year on September 20 with many events in Spain and beyond. We celebrate it even today, with many recipes and curiosities that will make you feel immediately at home holiday. You can find them all below.

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