Salt & Vinegar, the new fries to taste (and all the news on Lay's packaging)
The line of chips Lay's is enriched with the brand new ones Salt & Vinegar, that is salt and vinegar, with a sweet and sour taste that conquers at the first crunchy taste.
Lay's Salt & Vinegar are available in two sizes, 44g and 133g, ideal for an aperitif with friends or as a craving snack.
Restyling and Sustainability
This is not the only novelty: the whole Lay's line is renewed thanks to a restyling which aims to emphasize even more the ingredients and the attention to sustainability. For example, by communicating the "PepsiCo Sustainable Agriculture Program", A system that allows to save water and preserve the environment, providing farmers with agronomy techniques, irrigation and new technologies.
The new graphics with bright colors highlights the different tastes, starting from the new Salt & Vinegar, up to the Classiche, Campagnola, Paprika Dolce and Bacon.
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