Tag: Panettone

Does panettone win over pandoro? Iginio Massari and 7 great pastry chefs respond – Italian cuisine reinvented by Gordon Ramsay

Panettone versus Pandoro, the usual rivalry on the Christmas table that occurs every year – but really? I asked the question to Iginio Massari and 6 other pastry chefs exceptional on the occasion of the Panettone Senza Confini 2023 cruise. It was definitely the ideal opportunity to carry forward the flag of the Verona dessert, which seems to be too often put aside. Yet, just as often I find friends and relatives confessing that they love panettone “without” (gluten, candied fruit, raisins, depending), but that deep down they much prefer pandoro. What is certain is that the offer of artisanal panettone is very strong and the competition is therefore heavy to overcome. Yet, I say it here and you will remember my words, there is room for Pandoro to regain first place.

Iginio Massari as well as Achille Zoiafor example, are great Masters of festive leavened products and they too reserve a special place in their gourmet hearts for pandoro. Fausto Morabito, the inventor of the traveling Panettone Senza Confini event, now in its seventh edition, is willing to welcome the pandoro on the next cruise ship. In short, the pandoro trend is strong and there are all the cards to play for a winning game.

Pandoro VS Panettone: the data

According to data from Italian Food Union, last year the total production of the two leavened products was 73,502 tons equal to 552.1 million euros. According to the survey conducted by AstraRicerche according to Unione Italiana Food, in the last year over 95% have eaten at least one of the two. When it comes to consumer preferences, you come to find that the two are almost neck and neck: 81% for panettone and 82% for pandoro. It is adults who prefer panettone, while the new generations prefer pandoro. Furthermore, the preference for the traditional pandoro recipe is almost evident at 69.3% compared to 66% for panettone.

Here’s what Iginio Massari and the other 6 pastry chefs think

Eating green during the holidays is possible. Here’s how to do it – Italian cuisine reinvented by Gordon Ramsay

Eating green at Christmas? You can, or rather you must. This holiday represents the ideal time to shelter at home with family and friends, sharing special moments and, of course, delicious meals. But what exactly does “good food” mean today? In addition to organoleptic qualities, food must respect criteria that go beyond simple taste. As Carlo Petrini, founder of Slow Food, claims, food must be «good, clean and fair. Clean, i.e. produced according to environmentally friendly methods; fair, capable of guaranteeing respect for those who work there. Here are some rules to follow during Christmas holidays to adopt a greener approach to food.

10’000 Hours

Eating green: what food choices to make during the holidays

During the holidays it is time to favor high quality foods, possibly organic or from integrated agriculture with low environmental impact. Reduce your meat consumption and, when you choose it, opt for meat from controlled farms and organic. Prefer local, regional or national products to reduce the environmental impact of transport and, if possible, purchase them in bulk, to avoid unnecessary packaging. The choice of wine can also be oriented towards organic options. For those who want alternatives to meat, legumes are a valid option, providing high-quality proteins and ingredients for tasty recipes.

Avoid foods at excessively low prices, as they often hide hidden costs for the environment and workers. Avoid buying products from distant places and choose sustainable alternatives to endangered fish such as salmon. Opt for lesser-known, but equally tasty fish, a low environmental and seasonal impact, such as horse mackerel, zerro, tuna, tombarello, dolphin fish and red mullet. Also molluscs such as clams, mussels and oysters; and shellfish such as white shrimp (if coming from specific regions) and corn on the cob are conscious choices.

A sustainable celebration: don’t waste!

Reduce wasteespecially at the table, carefully preserving food and avoiding throwing away what remains. Avoid plastic films and prefer reusable containers with caps. When you go shopping, calculate the precise number of people and prefer bulk products to reduce packaging. When setting the table, avoid disposable plastic tableware and, if necessary, opt for compostable alternatives.

Too Good to Go together with Yougov have reported the data regarding the waste of Italians at the table during the holidays: the 40% of Italians waste over a quarter of Christmas food, with panettone leading the way, despite its high cost. However, they also emerge positive behaviors:

Suspended Panettone: the symbol of Christmas for those in need – Italian Cuisine

Just like the suspended coffee in Naples, now in Milan the Suspended Panettone it has become a nice habit of the Christmas period. A solidarity initiative that returns promptly this year too, until December 20ththanks to which we will be able to buy the festive leavened dessert to have it delivered to those in need in 14 pastry shops (and 24 points of sale in total) in the city, who in turn will donate another one.

This year the initiative born thanks toPanettone Sospeso Association – and has always been sponsored by the Municipality of Milan – becomes even more ambitious with four new entries: the Milanese brand of Iginio Massari Alta Pasticceria (in Piazza Diaz), the Pasticceria DaMa Milano (in Città Studi), Sant Ambroeus (in Corso Matteotti) and Taveggia (in via Uberto Visconti di Modrone).

The recipients of the «Suspended Panettone

So far the association has donated 7,000 panettone to Third Sector organizations and associations responding to a real need. «Panettone is not just the Christmas dessert par excellence, they explain Gloria Ceresa and Stefano Citterio, creators and founders of the Panettone Sospeso Association. «It has a symbolic value because represents sharing. We know that poverty is increasing, even in the middle classes, and this year many families and many single people will experience an even more difficult Christmas due to all the problems linked to the cost of living. We are aware that a panettone is not decisive, but it can be a small attention that can give a moment of serenity to those who experience difficult situations and serious marginalization.

Recipients of the 2023 campaign will be the Enzo Jannacci Hospitality House, which the association has supported since the first edition in 2019; the Social Custodians of the Municipality of Milan (active in all nine municipalities); the QuBì Network, which aims to combat child poverty in Milan, and other entities that collaborate with the Municipality of Milan to provide assistance to people living on the streets.

How to donate a suspended panettone

Just donate purchase a panettone in the pastry shops involved and leave it there, so that it can then be delivered to the recipients. For every panettone left “pending”, the pastry shops will add another, thus doubling the actual donation. Anyone who doesn’t live in Milan will be able to support the Association and leave their contribution “remotely” through a donation on the website www.panettonesospeso.org: the money collected will then be “transformed” into panettoni. A virtual gesture that will become real solidarity.

These are the pastry shops where you can donate the “suspended panettone”:

1. Baunilla (piazza Alvar Aalto, corso Garibaldi 55, via Broletto 55, Corso Italia, 11)
2. Cake l’Hub – I Dolci del Paradiso (via Luigi Mengoni 3)
3. Davide Longoni (via Gerolamo Tiraboschi 19, via Fratelli Bronzetti 2, via Tertulliano 68, Mercato del Suffragio – piazza Santa Maria del Suffragio, Mercato Centrale, Contrada Govinda via Valpetrosa 5)
4. Iginio Massari Alta Pasticceria Gallery (piazza Armando Diaz 4)
5. Gelsomina (via Carlo Tenca 5 and via Fiamma 2)
6. Giacomo Pasticceria (via Pasquale Sottocorno 5)
7. Marlà (Corso Lodi 15)
8. Massimo 1970 (via Giuseppe Ripamonti 5)
9. DaMa Pastry Shop Milan (Via Pinturicchio 9)
10. Polenghi Angelo (via Alfonso Lamarmora, 31)
11. San Gregorio (via San Gregorio 1)
12. Sant Ambroeus (corso Giacomo Matteotti 7)
13. Taveggia Gamberini (via Uberto Visconti di Modrone 2)
14. Vergani (corso di Porta Romana 51 and via Mercadante 17)

For info and donations:
www.panettonesospeso.org
info@panettonesospeso.org

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