Orphans of a homemade ice cream cone? The trays arrive at home and bring a summer wind to Milan, Rome, Turin …
Spring time for ice cream! Thanks to the high temperatures, the beautiful days of the season that has just begun and the desire for something capable of raising morale even while staying at home, ice cream is one of the main trends of home consumption during the lockdown. Among the most ice cream cities in Milan and Rome at home, in front of Florence, Cagliari and Bergamo. In terms of flavors, according to Deliveroo, the creams beat the fruit: hazelnut and pistachio are the national favorites. In Milan passion stracciatella while in Rome the zabaglione is popular.
Second Deliveroo, the leading platform in online food delivery, present in Italy in 175 cities, during the last month, which for us Italians coincided with the lockdown, emerges the rise of ice cream which, thanks to the arrival of spring and days of sunshine and the desire for gratification greatly felt by all in the past month has grown exponentially, recording + 58% in order numbers.
Confirmation Just Eat, the leading app to order lunch and dinner at home throughout Italy and worldwide, which creates a focus of the annual Observatory on the home food market, to analyze the consumption of food delivery between March and April 2020. Pizza is confirmed on the their platform always in first place as the most ordered dish, followed by the hamburger, sushi, chicken and Italian cuisine, especially as an alternative to cooking at home in these days of isolation. An absolute new entry is instead ice cream which ranks fifth among the most ordered kitchens in the last three weeks, unlike the trends of the "most standard" periods when it skims, but does not fall, in the top 10.
