The new issue of Vanity Fair tells the super powers to face the future, through a reflection by the director Paolo Genovese
Vanity Fair, on newsstands from 26 August, dedicates the new issue to the beginning of a new season, in which we will all have to draw on "superpowers", responsibility, commitment, but also creativity and evasion, to face the unknowns of the future. Paolo Genovese, the director of the blockbuster film Perfect strangers – which entered the Guinness Book of Records for the number of remakes, 20, worldwide – is in charge of the artistic direction of this issue, questioning the emotions that so many have experienced in recent months and the challenges that await us in the coming months.
"We have titled it Superheroes: a provocative slogan because, as always happens in heroes' epics, from Homer to Marvel, from Ulysses to Wonder Woman, it is precisely in the hardest situation that the turning point can be found, progressive evolution" , explains the director Simone Marchetti. "Paolo Genovese accompanied us to the discovery of voices, stories and contributions of famous or lesser known names to illuminate the future with the light of projects rather than fears".
On the cover the eye of a woman who scrutinizes the reader and looks to the future, while the issue opens with the words of the Italian poet Patrizia Valduga, which recalls the importance of reading, and echoes the writer Purple Grade, which recalls how literature is often the salvation from illness, from Virginia Woolf to Susan Sontag.
Thinking of current events, Genovese calls the Harvard professor together Raffaella Sadun and the reporter Giovanni Floris to explain the possible ways out of the economic crisis; ask the super robotics expert Roberto Cingolani with the question: is our brain an obsolete superpower ?; compares the journalist and former president of Greenpeace Andrea Purgatori and the young environmental activist Slater Jewell-Kemker, which explain how sometimes the "superheroes" who will save the planet are among us, and more and more often they are women; he asks the philosopher Gianni Vattimo and a historical contributor of Vanity Fair, Daria Bignardiif they have never envied those who have the gift of faith.
We then move on to analyze fear, with a contribution from the teacher Dario Argento, which explains how much this emotion has to do with life. Another key director, Marco Bellocchio, interviewed by Genovese himself, talks about his and the great Italian cinema, from Roberto Rossellini to Dino Risi, that is the dreams that made us become great in the world. Cesare Cremonini is Diodato they put music and its saving power back at the center of this fantasy. The comedian Enrico Brignano he tells us because it is knowing how to "laugh about it" that allows us to move forward. A series of characters, from Elena Sofia Ricci to Caterina Balivo, from Luca Zingaretti to Vittoria Puccini, from Neri Marcoré to Claudia Gerini, they then introduce a hymn to escape, made up of both films, books, records that they would take with them in case the world falls, and of the "Neverland" of their hearts, from Pantelleria to Ponza, final remnants of this summer so special.
A particular "super power", moreover, is "that of couples who strengthen their bond even after months that have put a strain on families, relationships with children, historical cohabitations or newly born relationships", he explains Simone Marchetti. Which is the theme not only of the director's next film, Super heroes, in fact. But it is also a dialogue in Malcom Pagani's exclusive interview with Paolo Genovese.
The "Superheroes" project also arrives on the social profiles of Vanity Fair: young characters under 35 who represent the concept of modern superhero will be the protagonists of some interviews on IGTV. People who with their actions are an example for others, help the community and pave the way for those who will come after them.
The Vanity Fair site in the first half of 2020 was visited by an average of 11 million users every month, with a growth of 5% compared to the previous year. Social profiles count 3.1 MY fan followers total, scoring a + 15% YOY.
This recipe has already been read 251 times!