The prestigious Piedmontese chocolate brand presents the social initiative "interminati_spazi", in collaboration with the Italian photographer Maurizio Galimberti
There quarantine has inevitably led us to rediscover the value of small things, forcing us to deal with our emotions and to observe with new eyes what marks our daily lives. So we learned to find flashes of beauty even among the petals of a flower, behind the shadows drawn by a chair, observing a child playing soccer in his courtyard. And this is precisely the charm that Domori, the prestigious Piedmontese brand of super premium chocolate, wanted to celebrate with the initiative "Interminati_spazi", created in collaboration with the great Italian photographer Maurizio Galimberti.
A new chapter of the project Domori and Photography, started last year, which in this case has decided to materialize in a social collection of author images. Domori, by transporting his research for the quality and purity of cocoa into the artistic sphere, has in fact inaugurated a sort of virtual space dedicated to the snapshots of our new life within the home: the discoverers of #interminati_spazi (this is the official hashtag of the initiative, which obviously winks at the Leopardi world) so they were able to share through Instagram their creations, receiving a gift of chocolate in return.
The photos of this large shared diary will then become part of a large one exhibition collective, which will be inaugurated in that of Turin as soon as the medical emergency is over. Maurizio Galimberti himself will select the three most beautiful of all: the authors will receive as a prize the opportunity to spend an elbow-to-elbow day with the master in the spaces of his photographic studio.
In the meantime Domori continues its mission to enthrall the social world. His debut on TikTok, the now popular app that allows users to make short music clips, was accompanied by a video dedicated to the production of chocolate eggs that has already recorded over a million views. The demonstration that the love for excellence cocoa knows no age or boundaries. Not even in the digital world.