Vanity Fair is auctioning 100 special copies of the issue "L'Italia Siamo Noi" signed by Francesco Vezzoli on Ebay. The proceeds will go to the solidarity campaign promoted by the Laps Foundation in support of the Italian Red Cross committed to dealing with the Covid-19 emergency
Starting tomorrow, April 29, 100 hardcover numbered copies of the issue of Vanity Fair "We are Italy", signed by Francesco Vezzoli – one of the most famous Italian artists in the world – will be auctioned on eBay.it. The proceeds will be donated to the solidarity campaign promoted by LAPS Foundation in support of the Italian Red Cross committed to dealing with the covid-19 emergency through the distribution of vouchers to the most needy families.
The cover of the issue is a work created exclusively for Vanity Fair by the Brescia-born artist in homage to Lucio Fontana: a tricolor canvas with a cut that represents a wound but also a crack, a hope and the desire to recover.
“There are images so powerful that they leave their mark on the memory until they become the symbol of epochs and historical moments. The work on the cover of Vanity Fair created by Francesco Vezzoli is one of these: that gash, that glimmer tells everything. The emergency and hope. Pain and desire for rebirth. His strength will go beyond these months and will remind us of the history of this period forever, "he says Simone Marchetti, director of Vanity Fair Italia.
Through the online auction on https://www.ebay.it/b/Aste-VanityFair/bn_7117166950 from 29 April to 27 May it will be possible to win one of the 100 copies of the special edition *. A real manifesto in support of Italian companies, with visions of what it would take to overcome the crisis caused by the virus and questions on tomorrow's markets. A collector's number that wants to celebrate that Italian unity and creativity that has always allowed this country to make the best of the worst situations it has historically faced.
eBay, one of the largest and most dynamic online marketplaces in the world, has decided to marry the project because it has always been committed to supporting the Italian community and supporting local SMEs. In the context of the Coronavirus emergency, the company's commitment has further intensified. eBay today supports several national realities engaged in the front line in the fight against Covid and is helping small and medium-sized enterprises to react to the crisis due to forced lockdown thanks to eCommerce.
"In such a difficult moment, eCommerce becomes a fundamental opportunity for both consumers and Italian companies that are suffering from the economic consequences of the emergency. eBay in Italy represents a community of over 35,000 professional sellers and more than 5 million active buyers and our goal is to support it and see it grow through tangible actions "he says Sara Cendaroni, eBay Head of Sales and Trading in Italy. "We are very proud to participate in this initiative promoted by Vanity Fair that combines art and social commitment in the sign of solidarity and support for national entrepreneurship".
The "Never give up" campaign was created by the Independent Ideas agency.
* The 100 copies will be auctioned on eBay.it in 4 different lots over the duration of the initiative. The auction base for each copy will be € 200.