Bread and salami: an explosion of goodness – Italian Cuisine

Bread and salami: an explosion of goodness


A product of our tradition, which comes from a great intuition. The story of Negronetto is a story of 100% Italian inspiration and quality: small in size, big in taste

Bread and salami is the perfect combination. It means simplicity, Italian style and attention to detail, because when you choose a few elements, they simply have to be the best. Good bread, fresh and genuine, and slices of salami: perfect a snack, how lunch quick in a sandwich, like appetizer… and just ask, many would confess to even having breakfast with us. Other than trivial, bread and salami is the best way to fully enjoy a high quality salami, to enhance it and to taste it "in purity", without flavors that confuse ideas.

The salami specialists

Negronetto is Negroni's signature product. Invented in 1931, it was a real revolution for the sector: in fact, at the time the salamis were heavy and large, while Negronetto is small, but with the same qualitative characteristics as traditional salami. The stroke of genius was that of Paolo Negroni, son of the founder, on the occasion of the fair in Nice, when unable to offer his guests the sliced ​​salami due to the prohibitions imposed by France, he invented the "pocket" version and chose a name immediately referable to the family business. Thus was born at the same time also the first branded salami, obtained from 100% Italian meats carefully selected to give an intense aroma, characteristic taste and a soft and compact texture.

Whole or sliced?

The story of Negroni is a story of firsts, of innovative visions and attachment to Italian quality, even today. The authenticity and quality of Negroni products such as Negronetto arrive at home in fact even in the already sliced ​​version, in trays, or in the 120 gram snack version. Perfect alone or in company for a lunch, a snack or a picnic, and on all those occasions when you don't want to give up on taste.

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