For March 8 Trenitalia decides to pay homage to women with a candy: the marketing initiative does not go down and the people of the web is unleashed with controversy and meme
On the occasion of the Women's Day, on 8 March on Frecciarossa and Frecciarossa 1000 trains, if you are a customer and travel in Executive or if you buy an Easy Gourmet Menu or use the Bar or Restaurant service, you will receive a complimentary lemon coffee Caffélel . Offer valid on March 8, 2019, subject to availability.
The transport company has launched a campaign that the most have found questionable: the8th of March women on Frecciarossa trains, or at least those who do not travel in Economy and who meet certain requirements, will be honored with a lemon candy.
The people of the web immediately mobilized with hard polemics, judging unacceptable the idea of celebrating women's rights with a lemon caramel.
Who we are?
Women.
What do we want?
Equal treatment, wages equal to those of men, do not be treated as babies.
What does Trenitalia do?
Give us a lemon candy (unless stocks last).#trenitalia– Never 'na joy (@Una_Gioia_Mai) March 5, 2019
Someone points out that, as if that were not enough, March 8 was called one general strike which also involves means of transport: it will be a bit 'difficult to catch the famous lemon candy!
Decades of struggles for women's emancipation to get to you! #TRENITALIA #CARAMELLAALLIMONE pic.twitter.com/QTrEgYyOmR
– Pamela Massari (@pamela_massari) March 5, 2019
Trenitalia promptly removed the offer from its website, but i meme on social media, however, they arrived punctual. Here are some traits from the Facebook page Sapore di Male.
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