While the Milan Fashion Week it drives (and drives the city crazy), we decided to observe the fashion world through a food reading for an original and, why not, unusual point of view. Although at a glance the link between the two fascinating worlds appears far away, we have discovered some surprising contaminations thanks to 5 foreign brands that use food in their creations… will you want to eat them or wear them?

Chaga mushrooms for Older Brother

Among the fans of the American brand Older Brother there are VIPs eco-conscious such as Gisele Bündchen, who chose to be interviewed by the US edition of "Vogue" wearing a T-shirt from the collection Hand Me Down hand-dyed organic cotton from Japan. A garment so simple and at the same time just as significant to support the vision of the brand, which travels in contrast to the fast fashion, also responsible for waste and pollution of the planet. Older Brother, just like an older brother, tries to give a better alternative by using only edible pigments and natural materials such as turmeric or rice paper for his creations, following the seasonality of Mother Nature. The latest collection takes advantage of the chaga mushroom for a palette of colors related to the earth, from sand to dark brown. In fact, it is this particular fungus, normally used for its healthy properties in the protein diet, to be used as a natural dye.

Edible clothing for Leeann Huang

Graduated last year at the prestigious Central Saint Martins in London, the fashion school where talents like Stella McCartney or Riccardo Tisci came out, Leeann Huang It has been noted with a concept fashion decidedly original. "I wanted my clothes to be surreal and confuse people wondering if they were real," said the designer to Fashionista. In fact, his creations are not destined to last in time, but rather to be also exploitable as real food. Incredible and innovative his collection p / e 2019: if for jellied jelly and chocolate has created special molds, for the bright pants has set oranges and walnuts in the resin. Passionate about cooking, the vision of the Asian artist is realized in this collection of clothes that can be eaten thus launching a message of rupture against consumerism. Leeann Huang has joined the creative team of Maison Martin Margiela, to keep an eye on!

Persian dishes for VVORK VVORK VVORK

Another fashion novelty that intersects with the food is found in streetwear clothing sewn by hand in Brooklyn by the artist Zeynab Izadyar inspired by the packaging of Persian food, from rice to tea bags. The idea of ​​working on food came to Izadyar from cooking techniques that he learned growing up in Iran with his mother, who decorated dishes with natural dyes such as saffron, beets, red cabbage and chives. Made with a combination of carefully selected materials, hand-dyed fabrics and handmade embroidery, the garments of VVORK VVORK VVORK they use a visual poetic language created by different media drawing on words and sounds written in Persian, English and Arabic. A well-defined style that, inspired by the cuisine, emphasizes the traditions of Iranian and Persian food for an important mix & match from the political meaning of intrinsic equality.

Ephemeral jewelry for Keef Palas

Keef Palas is an anarchist project born spontaneously in the summer of 2016: the two co-founders define it on the site Claire O'Keefe is Eugenia Oliva. These are ephemeral jewels, which last only for a certain period of time in perfect harmony with the laws of nature and in contrast to the fast fashion of consumption. The brand explores the ephemeral through particular details such as peppers, garlic, walnuts, olives and so on, employed as the protagonists of bijoux at least original. Living between Mallorca and Barcelona, ​​the choice of materials is comparable to a sort of Mediterranean diet: in fact, they only use what they find at their fingertips, without imports or contaminations. Like a restaurant or a grocery store, each piece is vacuum sealed and stored in the refrigerator until it is shipped to the customer. From the white grape bikini to the mussel earrings, the menu is nothing short of amazing!