Vanity Fair enriches its digital entertainment schedule for its readers and users and launches Vanity Fair Debate
Vanity Fair launches new digital entertainment initiatives to continue to be the correct and contemporary narration of our reality through stories, emotions and debate.
After #VFQuarantineStories, a spin off of the Vanity Fair Stories festival, launched during the first lockdown, the Condé Nast Italia weekly directed by Simone Marchetti, wants to continue the dialogue and the relationship thanks to the format #VanityFairDebate. Evolution of the Quarantine Stories, the new format is proposed as a tool for discussion on topical issues and as a container of stories that can inspire and entertain the community.
#VanityFairDebate consists of three weekly appointments: Instagram direct organized every Monday, Wednesday and Friday. The Monday as an antidote to blue Monday, with interviews with people who inspire you to change your life by bringing examples of transformation. The appointment of Wednesday will see a journalist from the editorial staff of Vanity Fair in conversation with a character to tell and deepen the themes of the issue on newsstands. The Friday instead it will be dedicated to current events and will be discussed with experts and celebrities. The first live broadcast of #VanityFairDebate is scheduled for Wednesday 11 November and will see the participation of Maura Gancitano, philosopher and writer, to discuss the symbolic meaning of the election of Kamala Harris (protagonist of the cover of the new issue). In the following days, the digital schedule will also involve athletes Jury Chechi, Simon Messner, Vanessa Ferrari, Kevin-Prince Boateng and Simone Barlaam with whom we will talk about how important commitment and dedication are to be able to make your dreams come true.
In the new issue, on newsstands from 11 November, you will find the stories of many sportsmen, famous and not, who teach the value of the dream through the acceptance of its achievement: fatigue, hope, constancy, commitment . Among them: The racing driver Charles Leclerc, the swimmer Simona Quadarella, the soccer player Paulo Dybala, the champion of artistic gymnastics Carlotta Ferlito, the Paralympic swimmer born with a malformation in the femur Simone Barlaam, the three-time South Tyrolean biathlon world champion Dorothea Wierer, the great coach Silvio Baldini, the fencer Elisa Di Francisca, the Australian singer, actor, writer and swimmer Cody Simpson and the two sports journalists Giulia Mizzoni and Federica Zille. And again: the history of sport passes (also) from the dreams of the parents as the stories of Murray, Agassi, Connors, Evert, Seles, Capriati, Pierce, Steffi Graf, Sharapova, the Williams sisters, Totti and Maradona. Behind all these characters there is someone from the family who pushed an obsession.
Stories that invite you to dream big, to dream with ambition. An invitation that, as the director Simone Marchetti tells in his editorial, he himself welcomed by Kamala Harris, the first female vice president in the history of the United States who in his speech declared "Dream with ambition" and who was chosen by Vanity Fair as the protagonist of the cover of this issue.
Also among the news of the weekly Vanity New Talent, the new space dedicated to talent in its various forms: from music to cinema, from theater to YouTube and TikTok which in this issue sees as the protagonist Valentina Romani. Born in Rome 24 years ago, while studying at the Faculty of Communication Sciences, she enters the homes of Italians through successful series.
The numbers of Vanity Fair will continue to be presented through the Confidential format which will also see the involvement of the editorial staff.
The Vanity Fair Italia site was visited in October by over 10 million users who browsed over 75 million pages. In October, the social profiles of Vanity Fair Italia counted 3.2 MY total fan followers, marking a + 15% YOY.
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