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no food waste, yes purchase savings – Italian Cuisine


Thanks to the application Too Good To Go just arrived in Italy, restaurateurs and large retail chains can sell unsold food at the end of the day at reduced prices. Thus Europe's largest anti-waste network also extends to our country

It has recently arrived in Italy and is called Too Good To Go. We are talking about the app that allows anyone to actively participate in the fight against food waste and, at the same time, to save on food purchases. In short, the proverbial two birds with one stone.
Designed in 2015 in Denmark, the app, which today counts almost 9 million users, is already present in 9 other European countries and is among the top positions in the App Store and Google Play across the Old Continent. Now, to expand its already large anti-waste network, Too Good To Go is available for Italian phones.

How does it work

The "magic" formula is this: Magic Box. Merchants of fresh produce and restaurateurs registered with the application can put up for sale bag (the Magic Box, in fact) with a surprise selection of fresh products and dishes that remained unsold at the end of the day and that cannot be put back on sale the next day. No waste of food, for the good of all, and an economic return, albeit small, as an advantage for sellers.
On the other hand, the users / consumers who, with their purchases, participate in the reduction of food waste and buy with a simple tap on the application excellent meals at minimum prices, between 2 and 6 Euros.

Once you download the app (free) on your smartphone, and complete simple registration procedures, just geolocate and search for the nearest local members, order your Magic Box, pay it through the app and pick it up in the time slot specified for find out what's inside.

How Too Good To Go works.
Image from the Too Good To Go website.

So the Earth is also helped

About a billion and 300 thousand tons of food are thrown away every year. To understand: if food waste were a country, they would be the third largest producer of greenhouse gases, also considering all the resources needed to produce food (FAO data). And the forecasts for the future are really worrying: by 2030 it will reach 1.2 trillion food wasted every year.
And in Italy? Well, we are certainly not the first of the class considering that every year over 10 million tons of food are thrown, equal to about 15 billion euros a year (Waste Watcher report 2019).

Ok, of course it won't be a smartphone app to remedy this situation, but somewhere you need to start. And they need intelligence and good will. Thus, on balance, it was found that each purchased Magic Box avoids the emission of 2 kg of Co2. To date, more than 11 million Magic Boxes have been purchased in Europe, which has allowed the environment to avoid the emission of more than almost 23 million tons of CO2 (calculation source: EPA – United States Environmental Protection Agency). Furthermore, in order not to limit oneself to just food, but to operate in a wider ecological vision, to limit the use of packaging, Too Good To Go stores will encourage customers to bring their own containers and bags from home.

Too Good To Go in Italy

Recently arrived in our country, Too Good To Go has already received the approval of many operators: from small artisan shops, bars and pastry shops to large retail chains. In Milan, the city from which the app was first tested, Tramezzini Veneziani di Tramè, the artisan Le Polveri micro-factory and the Eataly Smeraldo sales point, joined the event; but also the organic EXKi restaurants and Carrefour Italia stores. But the list of businesses that appears on the Too Good To Go screen gets longer every day. For the rest of Italy, the application activation program will take place in stages: in a month it will be the turn of Turin; to follow, the aim is to cover the main Italian cities within a few months.

Recipe Fry peel and biscuit breaded with centrifugal waste – Italian Cuisine


  • 150 g kamut flour
  • 150 g semolina plus a little
  • 15 g mother yeast powder
  • 4 pcs of celery sticks
  • 5 pcs carrots
  • 1 pc fennel
  • sugar
  • seeds
  • milk
  • peanut oil
  • extra virgin olive oil
  • salt

For the recipe of frying peels and biscuits with centrifugal waste, wash the whole vegetable well. Peel the carrots with a potato peeler; cut the skins into strips. Remove the first sheath of fennel, remove the ends with the barbine and cut the white part into thin sticks (if you also have leek scraps, cut a sheath into strips). Peel the outer celery stalks (usually eliminated because they are fibrous) and also cut into sticks. Put all the chopped vegetables in the microwave: leek for 2 minutes, carrot skins for 2 and a half minutes, celery and fennel for 4 minutes. Then dip them all together in a container with cold milk. This procedure is used to standardize the consistencies and to favor the formation of a crunchy crust. Drain the vegetables, pass them in 4-5 tablespoons of semolina and fry them
in abundant hot peanut oil. Drain on kitchen paper, add salt and serve immediately.
For the sandwiches: Centrifuge the peeled carrots, the fennel that you had cleaned and 2 more celery sticks. Use the juice to make drinks or cocktails, then retrieve the waste. Mix the kamut flour with the yeast, 5 g of sugar and 150 g of water. Let this dough rise for 2 hours at 25 ° C: close it in the oven off, with a pan of boiling water, covered with a sheet of perforated film.
Take back the leavened dough, add 150 g of semolina, 12 g of oil and 7 g of salt. Also add the scraps of the centrifuge, chopped with the knife, and knead everything; collect the dough and put it to rise covered in the oven for about 1 hour. Finally form some morsels, brush them with oil, sprinkle them with the seeds of your choice and bake them at 250 ° C for 10-12 minutes, then lower the oven to 160 ° C and cook for another 10-12 minutes.

To waste? A sadness for 9 out of 10 Italians – Italian Cuisine


Almost everyone feels guilt for throwing food. But the good news is that 4 out of 10, in the last year, are committed to reducing waste (and they have succeeded)

More than six Italians out of ten they did it: they threw some food in the last month. They did it because it had expired (in 44% of cases), because it had mold (41%), no longer had a good smell or good taste (39%) or had been bought too much (36%).

And yet, almost everyone they feel guilty when it happens. According to the data collected by the Waste Watcher Observatory, 9 out of 10 Italians regret having thrown their food. For four out of five people throwing still good food is irresponsible absurdity. And four out of ten have managed to reduce waste, in the last year: it was enough to adopt some simple precautions dictated by common sense, as check what is missing from the fridge and the pantry before going shopping (96% of cases) or freeze the food cooked in excess (92%).

Italians do not like waste: here are what they are countermeasures who have adopted to avoid it. 56% retain the food that has advanced, if you have cooked too much, 46% check if a food is still good even when it has expired, before you throw it, 41% makes sure that food is consumed before it fails, 30% fill out a shopping list to buy only what you really need.

How much is wasted

The data on the amount of food wasted, collected by Last Minute Market, the spinoff of the University of Bologna, but are still alarming: in our homes we throw every year about 36 kilograms per year of food per person. And also in terms of distribution, the figures are worrying: the waste of food weighs 9.5 kilos a year per square meter of sales area in hypermarkets and 18.8 per square meter in supermarkets. This means, for every Italian consumer, a waste of 2.89 kilos per person per capita, ie 7.9 grams per day.

And we know that 35% of these wasted foods could be recoverable for human nutrition. "Eating is an act of justice and civism: towards ourselves, towards others, towards the world", explains the founder of Waste Zero, Andrea Segrè. «The food paradoxes are obvious: 815 million individuals on earth suffer from hunger and 1 person every 3 is malnourished. But in the meantime, one person in 8 suffers from obesity ".

Look, in the gallery, what are the most foods sprecatthe in Italian homes