Boom on social media abroad of incredible fake news against our agro-food sector, from wine to buffalo mozzarella to bread. Only to be read if you have a strong stomach
According to the Treccani dictionary, "incredible"Is the adjective to describe something"not credible, hard to believe", and "is mostly referred, often with a hyperbolic value, to something that, being extraordinary, excessive, singular, can hardly be believed". This is the best adjective we can find to describe the news coming from abroad about our Made in Italy food and wine. The fake news they are an ugly beast for everyone and for everything, but when they touch our cultural and social heritage, our productive fabric, our exceptional natural biodiversity, the adjective "incredible”Is replaced by something worse. Here because.
A recent study has arrived in the editorial office according to which 89% of Italians cannot recognize fake news – Infosphere study illustrated at the Food Journalism Festival. A truly alarming figure, which, however, we are sure would be denied in the face of fake news circulating on social networks abroad regarding our Italian cuisine and the entire national agri-food sector. There is talk of really unthinkable fake news like Italian wine pierces the teeth or buffalo mozzarella is forbidden for the elderly – yet in Cilento we have a very high number of gracious grandparents who not only eat buffalo mozzarella, but also produce it with their hands full of experience …
Advances on fake news against our Made in Italy
If you have sat up in your chair, it is more than understandable. According to the forecasts of the studio in the home straight of thecommunication agency Klaus Davi & Co. in collaboration with Filippo Gallinella, president of the Agriculture Commission in the Chamber, there are unlikely fake news that run on social media all over the world concerning our beloved Italian and related cuisine. They say that from January to September 2021 fake news circulated on foreign social media relating to our food products increased by 26% compared to the previous year and hit all our Made in Italy food products without distinction. The web monitoring carried out by Klaus Davi and the honorable Filippo Gallinella scanned the web and over 1,500 posts dedicated to food topics on the Facebook, Instagram and Twitter channels of the main European countries (Germany, France, Spain, UK) but also of the USA and Canada.
Fake news that run on social media abroad
Hold on tight and let's read together some fake news circulating about local foods abroad, then let's go and have a good Made in Italy meal for everyone's sake!
– Italian wine pierces the teeth, tears the enamel and causes premature aging (28%);
– Italian wine is too strong, better to mix it with the Tunisian one (21%);
– Italian wine is methanol, with reference to the scandal of 35 years ago (17%);
– our most famous whites are no longer drinkable after 5/6 years from their release on the market (12%);
– some Italian wines are contaminated by Coronavirus (5%).
– has a very high cholesterol content (39%)
– who is on a diet absolutely cannot eat it, it makes you fat (35%);
– the elderly cannot eat it (22%);
– it is unsuitable for those who practice sports (19%);
– its production is financed by the Camorra (4%).
– makes you fat (44%);
– cooked ham is healthier than raw ham (31%);
– they are made by the Chinese with butchery waste (20%);
– pregnant women cannot eat it (14%);
– the pigs from which the salami is obtained live among mice (8%).
– cows do not have access to pasture and therefore are depressed, with particular focus on Parmigiano Reggiano (32%);
– they are bad for children (27%);
– they are absolutely contraindicated for those with high cholesterol (21%);
– the animals that provide the milk are full of antibiotics (12%);
– eating Grana Padano can be risky as it could be contaminated by Covid-19 (3%).
– bread at dinner makes you fat (38%)
– gluten-free bread is the healthiest (24%);
– it is produced only with genetically modified wheat (18%);
– it is baked in the oven with toxic waste (13%);
– it can be contaminated by Covid-19 (2%).