Tag: Pepe

Coronavirus: concrete solidarity from the agri-food sector – Sale & Pepe – Italian Cuisine


In these difficult weeks Italy it is demonstrating an admirable commitment and tenacity, qualities that Italians have always and always, but which in critical moments even emerge with more force.

Everyone, no one excluded, upset the own habits, experimenting with new balances, unusual settings and creative formulas to keep on going. From those who study to those who go to the factory, from those who make home deliveries to those who work in the supermarkets, from those who deliver hot meals and get food to people, to those who work from home and contribute to these processes in smart working. And then there are them, the people who work in research, in civil protection and in hospital facilities. Pharmacists, doctors and nurses are those who most of all find themselves on the front lines and work to make sure that everything really goes well. To them many agri-food companies they are sending concrete messages to demonstrate with facts the closeness and support in this moment of health emergency due to Covid-19. We will tell you some.

Distilleries, for example, have started to produce sanitizers, but the rest of the agri-food sector is also busy.

The Barilla Group has donated further 2 million euros in favor of the Maggiore Hospital of Parma, of the Civil Protection and the Red Cross of Parma. The most important donation involved the Maggiore Hospital of Parma and will allow an improvement of the equipment and functionality of the intensive care unit. The second, created through its Alimenta Foundation, is aimed at the Civil Protection and Red Cross of Parma and concerns medical and logistical equipment.

182420The Board of Directors of Grana Padano Protection Consortium has resolved to donate 1 million euros in support of the fight against the epidemic from Covid-19: "We will donate 500,000 euros to Lombardy, 250,000 to Veneto, 150,000 to Piacenza, 50,000 to Trentino and 50,000 to Piedmont, thus touching all areas of the production area of ​​our PDO, to the purchase of medical equipment such as respiratory, tampons, masks". Says the President Nicola Cesare Baldrighi.

Fratelli Carli donates 100,000 euros to ASL1 of Imperia to give concrete help to the local health system and its extraordinary operators engaged night and day in an unprecedented effort to deal with the spread of Coronavirus.

Giovanni Cova & C., for many years alongside the Francesca Rava Foundation in many emergencies, he has now made a donation to purchase equipment for the new ICU of the Polyclinic of Milan: in just 2 weeks they became available 16 new beds, immediately occupied. In addition, Giovanni Cova & C. has decided to donate his Easter doves to the staff of the Polyclinic of Milan and to the COVID departments of the Sacco Hospitals of Milan and Pope John XXIII of Bergamo, for a total of over 4,000 doves.

Despar already committed to ensuring maximum safety in its stores for customers and workers, it has now approved a donation from 500 thousand euros for the National Institute of Infectious Diseases of the Capital, at the forefront of the fight against the spread of the pandemic in our country.

Madama Oliva allocates 20 euros in shopping vouchers for the Municipalities of Castel Madama (RM), Carsoli (AQ) and Oricola (AQ), astride Abruzzo is Lazio, where the company is rooted. The funds will be distributed as shopping vouchers to be used in food stores in the three countries. The respective municipal administrations will identify the families receiving the aid.

Orogel group, operating mainly in the territory of Cesena, through its own non-profit organization Fruttadoro Orogel F.OR. will donate for the emergency 800 thousand euros. The most considerable part is destined to the Maurizio Bufalini Hospital in Cesena for the purchase of machinery and equipment. The remaining part is instead donated to Caritas of Cesena for aid and support initiatives for the most needy.

Vergnano coffee says #riprendiAMOfante, the initiative launched by Luciana Littizzetto to raise funds to support the Crisis unit of the Piedmont Region. For each order placed on the Caffè Vergnano ecommerce caffevergnano.com/shop, the company will donate € 5 to support the cause. The goal is to reach 500 thousand euros.

182423Unes he donated over 3,000 doves to the Regional Emergency Emergency Company (AREU) Lombardia, so that operators can celebrate Easter and Easter Monday with a sweet break. And in addition for each dove or chocolate egg branded the Viaggiator Goloso sold in the supermarkets of the Unes Group, a part of the proceeds will be donated to AREU Lombardia.

Zuegg, Historic Veronese company will donate 250 thousand euros to the health facilities of the ULSS 9 Scaligera company in Verona. In addition, to demonstrate closeness and gratitude to civil protection workers, it will distribute 150,000 fruit juices, as a sign of solidarity and support.

Spuma di Sciampagna, Sauber, Chanteclair and Quasar are household cleaning brands known to everyone. However, not everyone knows that they belong to Italsilva Commerciale S.r.l. – Desa group S.p.a., totally Italian companies that in these days, to support the fight against the emergency COVID-19, are an active part in the territory of Brianza and in the Bergamo, where their headquarters and production sites are located. In particular, they made two donations, for a total of 80 thousand euros to create a resuscitation station in the ward intensive care at the San Gerardo Hospital in Monza and purchase medical equipment for the hospitals in Bergamo Ovest.

Wines and beverages

Italian Wine Group intervened to support the health emergency, acting directly on "his" Veronese, where he has his headquarters and three cellars owned, giving 100 thousand euros to the "Coronavirus Emergency Fund" of the Integrated University Hospital which groups together the hospitals of Borgo Roma and Borgo Trento.

The winery Ruffino launched fundraising through Ruffino Cares. Chiunuque can do one donationknowing that Ruffino is there will double. The company participates in the campaign with a minimum contribution of 250 thousand euros (the reporting of the collection and use of the funds will be subject to review by the auditing firm KPMG).

The Italian Ferrarelle group Spa has devolved 200 thousand euros to the hospitals that reside in the territories of their production and has started the fundraising #aiutiAMOBrescia. The Cotugno hospital in. Will benefit from the donation Naples and the Spedali di Brescia.

The Foundations of Carlsberg Group they have allocated an extraordinary financing of 95 million Danish crowns, the consideration of approximately 13 million euros for three different scientific research projects involving the Universities of Copenhagen, Aarhus, Roskilde and the Danish Polytechnic.

182424And there are also those who think of the aftermath as beer Blue Ribbon, which launches the #UNABIRRAPERDOMANI awareness and fundraising campaign in favor of those who, in this delicate moment, continue to believe in the future of their activities and commercial services. As soon as possible, the recovery of small and medium-sized Italian catering companies will make available a extraordinary fund to help the restart of clubs and pizzerias. The initial contribution of Nastro Azzurro will be 250 thousand euros, but the idea is to double people's donations.

Bonuses for workers … and worker solidarity

There are also companies that reward employees Rizzoli Emanuelli which gives extraordinary health coverage in case of coronavirus infection, guarantees an increase in the 25% to workers and an extra bonus of 400 euros for employees with children under 12 years old.

Mutti group has decided to donate 500 thousand euros to the University Hospital of Parma. And for employees who continue to work even in this difficult moment, he has activated an extra insurance cover for Covid-19 and has ordered a 25% increase on remuneration.

Gian Luca Frog, CEO of Pastificio Rana, donates 400 thousand euros for the purchase of assisted ventilation equipment at the Sacro Cuore Don Calabria hospital in Negrar and at the Pederzoli Hospital in Peschiera del Garda, in the province of Verona. And it launched an extraordinary wage increase plan (€ 2 million). For the months of March and April Rana ensures a 25% salary increase for each day worked and an extraordinary monthly ticket of € 400 for babysitting expenses. All workers at the Rana pasta factory, including those in smart working, are insured with one extraordinary policy in case of contagion from Covid-19.

A particular note is up to the company Scotti rice of Pavia: this commitment is also of employees, external collaborators and professionals who work for the company. Workers they chose spontaneously and on a fully voluntary basis of donate an hour (or more) of their compensation in a collection in favor of the city hospital system: in 48 hours the record high of 51.540 euros, thanks to which it will be possible to purchase 5 Lung Fans to be destined for the Polyclinic of Pavia.

by Barbara Roncarolo
April 6, 2020

Franco Pepe on the field against coronavirus – Italian Cuisine

Franco Pepe on the field against coronavirus

The pizza maker from Caiazzo has created two solidarity initiatives, on the one hand a fundraiser for the Caserta Hospital, on the other he keeps the oven of the Pepe in Grani pizzeria on to prepare pizza, bread and desserts to give to those who he needs

“We started by giving away products prepared with everything we had perishable in the kitchen and then we kept on holding an oven turned on to give to those who need it". Franco Pepe had a golden heart who knows him, even before the Coronavirus emergency, he already knew. As he says, he has it in DNA: his grandfather, a baker at the time of the Second World War, cheated for good on the quantities of bread to be distributed with the ration card. "Grandfather risked, because he even controlled the quantities of flour used, but once he gave the card 150 g of bread to those who had it, he always managed to keep some bread aside for those who needed it" .

Franco, for his part, as soon as the situation began to become more tense, inquired about the needs of the Caserta Hospital. First he got in touch with the mayor of Castel Campagnano, Giuseppe Di Sorbo, who has a factory that produces lung fans. “We bought practically at cost price from him a lung ventilator and the first 40 masks for the Caserta Hospital. I did this first operation like Franco Pepe and Pepe in Grani, but also the small producers in the area, with whom I have been collaborating for years, wanted to participate in the initiative. "

Meanwhile, Franco, to continue his charitable activity in favor of the hospital, contacted an association and launched a fundraiser on a well-known platform. The second goal of donating another 500 masks has already been achieved and Pepe is at work for this, even if there is no shortage of problems. "We are understanding if they are certified, if they are good for the hospital, it is certainly not easy for me, I am a pizza chef, but keeping busy keeps me alive. Furthermore, I want to specify that I am convinced that those who say that charity is done in silence are right, but if I have communicated my initiatives, it is to make me a promoter of a real need for health in Campania and Caserta in particular, with the awareness that this evil you only win by joining forces and teaming up ”.

Equally Franco Pepe admits to keeping busy keeping the oven on. "It is me and three of my collaborators, two Egyptian boys and one Ukrainian, we live next to each other and we are practically a small family, we have lunch together, today I made pasta and peas". The day, Franco says, is structured like this: some time is devoted to experimentation in view of a coveted reopening, the rest of the time leavened products are produced for those who need it with one of the two ovens that has remained on although the pizzeria is closed.

"The bread, the pizza, the fried pizza, the biscuits, the brioche that my grandfather made: we are making our leavened products to donate to associations like the Angel of the last of Caserta, who takes care of bringing a hot meal to the clochards of the Caserta station, which are 70-80 people in serious difficulty ". Or to the elderly centers in the area, where Franco Pepe sends his delicacies to give a day of joy to those who feel lonely right now. A commitment that earned him the social applause also of government officials, such as Minister Teresa Bellanova.

Also in this initiative, many friends of Franco Pepe are coming forward to collaborate. "For now", "we are doing it with our warehouse and we are saying no to the product offers to avoid too many shifts, but clearly everything depends on how long the emergency will be". And speaking of the warehouse, Franco admits that the forced arrest gave him the opportunity to dig in his pantry to discover all the products that had sent him to test over time. "Usually we are too busy to have time to consider these products, but now we are taking advantage of this free time to pull everything off the shelves and reflect on the raw materials."

There is also reflection on the post-emergency measures. "We are studying what other measures we can put in place to get the public back safely, when it will be possible. However, attention to hygiene is a topic that does not catch me unprepared. We had the Amuchina columns already since 2012, sanitized the marble tables at each change already with great care and already used masks and gloves to manipulate the ingredients. Now I want to intervene with additional safety devices, we will certainly decrease the tables and work on the problem of queuing in the alley, which must be eliminated to avoid gatherings ".

Franco does not hide that he is the first to be afraid of the Coronavirus. “Until a few days ago, before the lockdown, we were all in contact with 200-300 people in the evening and we started a chat with all the employees to tell us if something is not right. Personally, I too am afraid, but I get a lot of messages from all over the world telling me to hold on and this strengthens me ”.

To participate in the fundraiser click on Collection for Az. Osp. S.Anna and S. Seb. Caserta.

Sale & Pepe is on sale in April … food comforts us – Italian Cuisine


I never thought of closing the April issue of Sale & Pepe from my home desk. Likewise my editorial staff. Today, our workstations resemble those of a widespread hotel, where everyone has a room in a different place. Certainly possible to work in smart working, but strange, above all silent and invisible, very distant from editorial life.

182336We will work equally hard for send Sale & Pepe to newsstands with an editorial line close to the one we are used to, because in this moment of emergency it is not easy to organize photo shoots.

We know ours is a beautiful job, even more because it deals with an important topic such as food, which is necessity, pleasure, history, economy, culture. Not only that, it is also that comfort that just these days, relieves tension in the family and creates moments of sharing. So sit in an armchair, open Sale & Pepe and I will take you to Mugello to taste the Potato tortelli. Why? Simple, they are good and can be easily prepared at home: the puff pastry is delicate but not too much, the filling is naturally made with Mugello tubers and little else and the seasoning is a duck ragù to be deposited well over each tortello. A beloved, but not too well-known dish, which hit the headlines when Annie Féolde, chef of the Enoteca Pinchiorri in Florence (3 Michelin stars) many years ago put it on paper, according to a personal version.

Its history is ancient, the original filling was made of chestnuts, fruit of which the whole area is rich, not by chance the brown of the Mugello got the IGP. Then, coincidentally because of a crisis, the famine due to the Napoleonic wars, came potatoes. It was the Grand Duke of Tuscany Ferdinando III, returned from exile, who for feed the people, sent seed potatoes to the landowners. In 1817 the prior Olmi sowed the first 400.

To reconstruct the history of the tortello, theItalian Academy of Cuisine with the Mugello delegation, with a study that lasted from June to October 2016 which allowed us to define the recipe and the origins. So it is known that in the 1950s it was prepared especially in the families of mountain areas, while the inhabitants of the valley floor moved to taste it towards the restaurants of the Upper Mugello. Starting from the 70s, the tortello spread a bit throughout the valley, bringing knowledge of it up to the Arno.

Today this dish is a classic of the valley's catering and beyond, so much so that in 2019 the first Challenge of the Tortello Mugellano took place (9 chefs in the competition plus the show cooking of two Tuscan stars). As soon as you can make a trip to the valley, you will discover a beautiful area of ​​our Apennines full of woods, villages, lakes and castles, home of Giotto he was born in Fra Angelico and … of our tortello: a small masterpiece born from the indissoluble union between product, territory and tradition, like many others that are part of our food and wine heritage. To be proud of.

Laura Maragliano
on Sale & Pepe of April 2020

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