Tag: Vogue

Vogue For Milano: The Vogue Italia Street Party – Italian Cuisine

Vogue For Milano: The Vogue Italia Street Party

The 11th edition of will be held on 12 September Vogue for Milan, formerly known as Vogue Fashion's Night Out, the event, organized by Vogue Italia, with the patronage of the municipality of Milan that celebrates and reinforces the centrality of Milan as capital and ambassador of Made in Italy fashion.

Words, music and emotions will be the great protagonists of this new edition in which poets, musicians, artists and cheerleaders will give life to the Vogue Italia Street Party, animating the streets of the center and involving the public with special performances by poetry slam, freestyle battle and with a series of interactive initiatives, accompanying it until the highlight of the evening: the musical performance in Piazza del Duomo.

Also thanks to the support and collaboration of the Merchant Associations, the brands and boutiques of the city center and of the fashion district will join the initiative, including: Corso Vittorio Emanuele II, Piazza San Babila, Via Montenapoleone and Via S. Andrea.

"Also this year the collaboration between Milan and Vogue Italia is renewed for an event that by now has already entered the calendar of events in the city. So the Councilor for Labor Policies, Productive Activities, Commerce, Fashion and Design Cristina Tajani which adds "Vogue for Milan has ceased to be a costume event to become more and more a moment thanks to which to bring the general public and especially young people closer to the new expressive languages ​​and creativity, from photography to art, passing through music. With this in mind we have chosen to allocate the proceeds from this evening to finance the purchase of a piano and some stage props to give the children of Quarto Oggiaro the opportunity to approach creativity through music or theater from an early age. thanks to the courses organized by the associations active in the neighborhood. We are convinced that education for beauty should always be part of the growth paths of our young people, who will return in value, capacity, intelligence, in finding the best development for the city.

"The fashion world in recent years has wondered how to become more democratic and inclusive. But if there is an event that, since its inception, aims to open the doors of our world to the general public, it is Vogue for Milan. This is why it is more relevant than everSays the director of Vogue Italia Emanuele Farneti. "So today the Vogue for Milan does not leave, but rather doubles: becoming a big party for the city, as well as a concert in Piazza del Duomo. A celebration made of words, music, emotions .

"Words matter" – theme of the September issue of Vogue Italia – it will be there fil rouge of installations and installations experience of this year: a celebration of the words that embody the values ​​of the newspaper, and of the fashion system in general. Installations dedicated to single words related to the world of Vogue Italia and to the most representative covers will be positioned in strategic points of the city, personalizing the streets of Milan with a set up inspired by the values ​​of the magazine that will become a call to action open to everyone: everyone will in fact to contribute by indicating which are the words that deserve to be saved in 2019. The results will then be told by the social channels of Vogue Italia.

The Vogue Italia Street Party will end in Piazza del Duomo, where it will be possible to see the performance of Italian singer-songwriter Levante and other artists who will perform at the Duomo 21 terrace. In addition, along the central streets of the city, there will be “newsstand points” "Customized ad hoc where you can buy, exclusively for the evening, the September issue of Vogue Italia along with a notepad and stickers that recall the words of the evening, made specifically for the occasion.

Also for the 2019 edition, the downtown streets will come alive thanks to a great Treasure Hunt. Five teams will take the field, each headed by social talents, who will testify on their profiles the various stages of the game, making the competition even more viral.

During the evening the boutiques involved will come alive with special activities, offering the opportunity to purchase limited edition products inspired by the theme of the new edition of the event.

The involvement of some partners will help make this edition of Vogue for Milan special.

Main Partner

SEAT carries forward its commitment to the enhancement of urban contexts, promoting wide-ranging forms of artistic expression aimed at making them more beautiful and livable. In this perspective, the Barcelona-based company renews its collaboration with Vogue for Milan, with the aim of enriching the city with activities related to art. During the event, the SEAT SUV range will be the protagonist of a special activation.

Special Initiatives

The Beauty Boutique CHANEL, in Galleria Vittorio Emanuele II 14, he will take part in the initiative by bringing to life the olfactory experience of the new fragrance GABRIELLE CHANEL ESSENCE along with many other surprises.

Global Intuition, the apparel brand born in China but based in Los Angeles, has always been inspired by Social Media and quotas that are increasingly protagonists and trends on digital channels. Founded by the Chinese multimedia artist Yi Zhou, iFor the first time, the brand is linked to Vogue for Milan by creating the evening's t-shirts: both for treasure hunt participants and for all the event staff.

Media Partner

Urban Vision, media company leader in Europe in the out of home and fund raising aimed at the architectural recovery of the most prestigious buildings and monuments of the Italian artistic heritage, will increase the visibility of the event in the central streets of Milan.

Vogue for Milan is based on a charitable vocation to support the city of Milan. The brands participating in the initiative will produce objects in limited edition whose proceeds will be donated to support two projects for children and young people of Quarto Oggiaro. The first is the musical festival "Waiting for Christmas" which will consist of free musical events that will take place at Villa Scheibler. The aim of the project is to enhance the Villa as a cultural center and to promote musical culture in the neighborhood also through the organization of music courses and the purchase of a piano. The second project "Teatrando al Bonola" consists in making the auditorium Enzo Baldoni a multifunctional space promoting a theatrical vocation that today cannot be supported due to a lack of adequate equipment. A theatrical festival will then be held to bring families closer to the theater.

Last year the proceeds were destined for the Higher School of Applied Arts of the Castello Sforzesco in the City of Milan, for 136 years a crossroads of knowledge and where traditions are combined with the most innovative contemporary experiments, while in the editions prior to the redevelopment of the suburbs of the city, to the restoration of green areas and public places – in particular to Lorenteggio, Barona and Quarto Oggiaro – to local charitable activities but also to the Emilia Romagna region struck by the 2012 earthquake, to the Monzino Institute to contribute to research on diseases cardiovascular and at the Meyer pediatric hospital in Florence.

The site www.vogue.it/tags/vogue-for-milano-2019 will be constantly updated with the news of this edition and it is here that the sales points can confirm their membership to officially join the event circuit.

The official show hashtag will be # vogueformilano19.

The Vogue Man celebrates the United Europe – Italian Cuisine

DENMARK Kofi Lawson, 32, photographed by Cécile Smetana Baudier Kofi did not move to Denmark because of poverty or a lack of options. He came to Denmark because his family chose how. I photographed Kofi because his story reveals another side to the story of immigrants in Europe. Kofi is originally from Ghana and is a wonderful father to two children. He lives and works in Copenhagen.

About a month after the elections for the renewal of the European Parliament, "L'Uomo Vogue" arrives at newsstands with a special number that wants to celebrate and support the unity of the continent. And it does so with seven different covers signed by great European photographers. We are relaunching by proposing the most popular Italian recipes and dishes of Europe

From 23 to 26 May 2019 European citizens are asked to choose the deputies toEuroparliament. In Italy it will be voted Sunday 26 May. A vote that will be strongly characterized by the sovereign movements, which unite Eurosceptics and old and new rights in a united front. But it will be a vote on which the Brexit unknown also weighs: with the new extension from 12 April to 31 October London is in fact forced to elect its representatives to the European Parliament which, then, will have to work to get the United Kingdom out ( and therefore themselves) from the European Union. In short: a mess that, if it weren't dramatic (Britain going away is not a good sign), would also make people smile.

A new hope

But the European political framework, the very survival of the European Union, appears less grim and gloomy if we look at the survey curated by Demos with the Unipolis foundation and conducted by the European Security Observatory one month or so from the date of the elections. In fact it is among the youngest citizens that the trust towards the EU has suffered less deterioration. And this is because they are children of a world that has always been very open to them, compared to previous generations: studying abroad, traveling often, learning, experimenting, speaking multiple languages, exploring other cultures with curiosity, tasting unknown food is for these young people an obvious thing. A world closed within the narrow confines of their nation-state is simply unimaginable for them. And then, without forgetting or erasing history, they feel less the historical-political aftermath of the recent European past. In short, enthusiasm prevails. Thus it is that the degree of trust in the range between 15 and 24 reaches 65 per cent in countries such as Italy, Holland and, paradoxically, Great Britain.
Between the ages of 25 and 34, a decent 53 percent is still achieved. The collapse manifests itself with increasing age, until reaching a paltry 30 percent of satisfaction among the elderly.

Man Vogue celebrates the unity of the continent

The French actress Vanessa Paradis, taken for the first time by the German photographer Peter Lindbergh that portrays her as Marianna of Europe, it is only one of the seven covers that "L'Uomo Vogue" brings to newsstands on April 29, a month after the elections for the European Parliament, with its number entirely dedicated to the celebration ofunity of the continent. For a brand founded on the synthesis between international excellence in photography – an art form that naturally brings people closer, instead of dividing them – and international excellence in fashion – a language that has always transcended borders and tells the common evolution of the customs and values ​​of generations grown in different countries – this is a natural choice. As the director explains Emanuele Farneti signing an editorial entitled I Love EU: «Speaking of Europe by putting on the page what unites us, rather than what divides us; tell the faces, the places, the stories, the dreams that make the community project still current . He adds: «We worked on this special issue of“ L'Uomo Vogue ”bringing together artists, photographers, writers who share with us the idea that this dream of peace and unity is not dead, rather it is more current than ever, but to regain energy it needs above all beauty and emotion. In this delicate moment, everyone must do their part: even the world of fashion ". Inside the magazine you can read the "Letters of love to Europe" signed by Roberto Saviano, Bernard-Henri Lévy and Emmanuel Carrère.

DENMARK Kofi Lawson, 32, photographed by Cécile Smetana Baudier Kofi did not move to Denmark because of poverty or a lack of options. He came to Denmark because his family chose how. I photographed Kofi because his story reveals another side to the story of immigrants in Europe. Kofi is originally from Ghana and is a wonderful father to two children. He lives and works in Copenhagen.
One of the seven covers of "The Vogue Man". Denmark. Kofi Lawson, 32, by Cécile Smetana Baudier.

Diversity is a wealth

And then, making our own the enthusiasm of many young Europeans and the words of the director Emanuele Farneti, we of "La Cucina Italiana" instead of looking for what it divides, we preferred to gather what unites the European people; instead of pointing out the differences, we have chosen to look at them as that treasure that makes the European people richer. Because the different cultures, the mosaic of languages, the historical paths that have seen the many nations sometimes allies and sometimes enemies are the very patrimony of this Europe … if only we could overcome the last antihistorical national egoisms. And if the kitchen is a sign of identity of a people (and it certainly is): how many kitchens there are in Europe and how many peoples! But basically: how many kitchens there are in our only Italy!

Recipes for a United Europe

So we chose food as an example of diversity and at the same time of the wealth that unites the European people. And so here are the dishes, recipes and products that, coming from every corner of Europe, are very popular with Italians.

Make yourself comfortable: we have already set the table!


We immediately take a look at the French "cousins", just to start with recipes that are really familiar to us. Like crêpes and tarte tatin, two desserts now so even so "ours" that it is almost difficult to think of them as non-Italian.


We still remain on the northern side of the Alps and in the area of ​​desserts: Austria and its luscious Sacher. But let's not forget the strudel. The history and the origin of this dessert, however, is more complex and reveals how the different European traditions are actually less different than what we sometimes insist on believing. The strudel, in fact, is a sweet that to define an Austrian is very simplistic. It would be more correct to say that it is Austrian, Hungarian and Italian (the Italian Northeast), or a dessert of what was once the Austro-Hungarian empire. For this reason, today strudel is recognized as a traditional (even) Italian product and, more specifically, a typical dish in Alto Adige, Trentino, Veneto and Friuli Venezia Giulia.

From the Warsaw Pact

From what were once the countries of the Soviet Bloc, the dish that has been most successful in Italy is undoubtedly the goulash. Difficult to give a unique recipe for this kind of "stew": eastern country you go, goulash that you find. It takes just a few hundred kilometers to meet many different recipes: imagine how many variations of goulash there will be in a territory that goes from the former Yugoslavia to the Baltic countries!


If we think of Germany we always think of potatoes, sauerkraut and pork. Of the German cuisine, Italians seem to particularly appreciate it pork shank. So here is the recipe of the Bavarian shank, with potatoes and sauerkraut: usually it is prepared in the oven or roasted and requires low temperatures and long times.


We now aim straight at the cold, towards the Nordic countries. Scandinavia gave us ginger biscuits, which are also very common here, especially during the Christmas holidays. But perhaps the most loved by Italians are the delicious Danish butter biscuits. Capable of melting in the mouth, their Nordic origin has a reason: butter is one of the staple foods of Scandinavian countries both by tradition and because the fats contained in butter are essential and necessary to fight the cold.


Moving a little to the west, we find the speculoos, cinnamon biscuits typical of the Netherlands which, together with the Belgian combination of mussels and fries, seem to be very welcome among Italians.

Great Britain

And now we cross the English Channel and enter Brexit territory: a wound for the European Union. But the kitchen does not follow the rules of politics and certainly does not stop at any imaginary boundary line. From the UK, whether or not it remains within the EU, Italians have learned to appreciate Scottish porridge and the delicious British fish and chips. But what is most popular is certainly the exquisite cream lemon curd: a real delicacy!

Iberian Peninsula

There are really many Spanish dishes and recipes loved by Italians. Paella, churros, tapas, just to mention the most common names. And this is obvious, given that between the two Mediterranean countries historical meetings / clashes have always been strong and continuous and that the Iberian peninsula, together with the United Kingdom, has always been one of the favorite destinations for young Italians (yesterday and today).


Despite the known economic difficulties, the many sacrifices that had to sustain the population and some understandable hesitation, Greece is still a member of the EU. Of the Hellenic peninsula, we Italians are especially in love with two specialties: Greek yogurt, which is different from traditional yogurt, and feta. For some time, however, the special tzatziki sauce has appeared more and more often on Italian tables: a must try!

And if we are thirsty?

A very broad discourse should also be done on beverages. Just think of French champagne, or wines from the Mediterranean area, vodka from Eastern countries and the many beers produced throughout the Old Continent. Truly a boundless common heritage.

And what have we Italians given to European tables?

Ok, the list would be very long, and it would be useless to do it. We remember the most popular products, not only in Europe, but all over the world. Pizza, pasta, pesto, cappuccino, tiramisu. And then lots of our wines.

A last question

Do you know all the EU member states? Here they are: Austria, Belgium, Bulgaria, Cyprus, Croatia, Denmark, Estonia, Finland, France, Germany, Greece, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, Netherlands, Poland, Portugal, United Kingdom (at least until the Brexit ), Czech Republic, Romania, Slovakia, Slovenia, Spain, Sweden, Hungary.

In short, if the politicians are often struggling to get along at a table, things really get better in front of a laid table.



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