Tag: Ferrero

Food innovation, how to enroll in the master promoted by Ferrero – Italian Cuisine

There is time until 5 October to apply for the 2nd level University Master in Innovation in Food Science and Technology of the University of Turin, which sees the direct contribution of the Ferrero Group

The future of the food industry undoubtedly looks to the automation and digitization of processes. But also – inevitably – to a wider one sustainability of products, both on an environmental and social level. Without forgetting quality, which can never be overshadowed, and the very close link between food, proper nutrition and health. The challenges of the sector, therefore, are more open than ever on a wide range of fronts: and it is precisely starting from this assumption that enrollments for the II level University Master in Innovation in Food Science and Technology dedicated to the memory of the great entrepreneur Michele Ferrero: a deeply interdisciplinary course, promoted and coordinated by the University of Turin with the structured participation of the Catholic University of the Sacred Heart – Piacenza Campus and with the contribution of Ferrero Foundation and the Ferrero Group.

Innovation, the key word

The master, lasting one year and entirely held in English, intends to address through the crucial issues of the sector, such as the Food System and the relevant legislation, health and food choice, Food Processing Processes and Food Quality and Safety. In this sense, innovating seems a real categorical imperative: the goal thus becomes to prepare students for a career in extremely different, yet inevitably interrelated, fields, such as Research and Development, Insurance and Control. Quality, Technical and Production Management, Nutrition Management and Food Communication.

Ferrero's contribution

The 2020/2021 course will have a maximum of 12 participants, and to ensure safety in the light of the global health emergency it will be totally online. One is also expected internship in the company, in Italy or abroad, which will give the opportunity to become part of the Ferrero world or other major companies in the food sector. The registration fee is € 5000: students will, however, benefit from a special scholarship offered by the Piera, Pietro and Giovanni Ferrero Foundation, which will cover the entire registration fee. Not only that: a subsidy to attendance worth € 8000, in addition to two prizes that will be reserved for the most deserving students: a check of € 10,000 for the student who obtains the best overall score at the end of the master, and another one of € 10,000 for the best final thesis. The inscriptions will remain open until 5 October.

Ferrero, Ferrari and Barilla, the companies with the best reputation in Italy – Italian Cuisine

The Ales-Merco survey demonstrates this: there are eight made in Italy companies in the top ten of the ranking

They are three large Italian companies – Ferrero, Ferrari and Barilla – to conquer the very first places in the ranking of the 100 companies with the best reputation in Italy: this is demonstrated by the first edition of the survey prepared by the independent institute Ales Market Research, which used the Merco methodology, the only reputation monitoring verified by part of an external entity. But, in all, they are well eight companies of made in Italy which are part of the top ten: in addition to the top three, there are also Luxottica, Eni, Lavazza, Armani and the FCA Group.

The ranking was drawn up in seven months (starting last December) mainly on the basis of judgment of professionals and experts – that is, of people who deeply know the business world – and not just a sample made up of consumers: 246 executives and managers of companies operating in Italy with a turnover exceeding 10 million euros, one hundred experts and one thousand consumers were involved . Each category analyzed the companies based on different factors and obtained a different weight in defining the final ranking.

Company executives and managers have especially evaluated the economic and financial results, the quality of the commercial offer, the ability to attract and retain talent, ethics and corporate responsibility, the international dimension of the company and innovation. The experts measured the quality of the information provided, the effectiveness in corporate communication, commitment to the community or innovation in digital communication and consumers have assessed the commercial reputation of companies according to ten variables, including value for money, empathy, environmental commitment and general reputation.

Intesa Sanpaolo is at the top of the ranking in the banking and insurance sector, Google in IT, IKEA in the one relating to furnishing / textiles / home accessories, Accenture is first among the consulting companies, Eni in the energy, water and gas sector, Amplifon in pharmaceuticals and appliances, Hilton in hotels and tourism, Luxottica in the fashion and accessories sector.

This the top ten complete

1st Ferrero

2nd Ferrari

3rd Barilla

4th Luxottica

5th Google

6th Eni

7th Lavazza

8th Samsung

9th Armani

10th FCA Group

Ferrero uses (also) Turkish hazelnuts. But… – Italian Cuisine

But the Colossus of Alba does it because its industrial needs exceed the entire national production and because if it purchased all the Italian hazelnuts it would violate the antitrust rules (and no other company would have to make cakes or other products based on hazelnuts)

No more Nutella in Salvini's house. At a meeting in Ravenna, responding to a fan who suggested he eat Ferrero's cream, to overcome the cold, the League secretary replied: "Nutella no, do you know I changed?" And he added. "Because I discovered that Nutella uses Turkish hazelnuts and I prefer to help companies that use Italian products, help Italian farmers, because there is need . Much better, according to Matteo Salvini, "to eat bread, salami and two sardines".

We asked for a reply from the Alba group, but Ferrero has decided not to comment. Just as he hadn't done it when Salvini was still in love with his cream, and he wrote on Twitter to eat «Brioche alla #Nutella, because «in order to remedy the errors of the PD and help the Italians we need a lot of energy (9 August 2018). Or when (December 1, 2018) he asked himself: "Who doesn't like Nutella crepe?" Or, again, December 26, 2018, when he announced: "My Saint Stephen begins with bread and Nutella".

Sweet Easter to you Friends! And a nice slice of bread and Nutella (which today turns 55, wishes!) To the friendly, cheerful and welcoming millionaires on the left Fazio and Saviano e pic.twitter.com/hmcIiP2ulE

– Matteo Salvini (@matteosalvinimi) April 20, 2019

Ferrero has not commented even a few days ago, after the secretary of the League, on his new profile Tik Tok, published a Nutella Biscuits themed video.

How things are

Salvini is right when he says that the Alba group uses hazelnuts from Turkey. But it is not a secret: it is also written on the company's website.

One nut out of three, among all those grown in the world, it comes purchased by Ferrero: its industrial needs exceed the entire Italian production. If we consider the size of the confectionery giant (10.7 billion turnover and factories around the world), it is clear that even the totality of Italian hazelnuts would be enough to prepare all Ferrero products that are on the market. In any case, the group could not do it because would violate the antitrust law (the set of rules that regulate and limit the concentration of economic power to safeguard the free competition of companies in the market), in addition to the fact that no other Italian company could prepare any hazelnut-based product.

Five years ago, the Piedmontese group acquired the Oltan, a leading company in the cultivation and marketing of hazelnuts in Turkey (the main producer in the world): it was a choice made to strengthen the supply chain and be able to directly control quality.

Does this mean that Ferrero turns its back on Italy? It seems not: the group is working on Italian Hazelnut Project to develop the Italian quality coral sector and create greater profitability for the agricultural sector. Meanwhile, given that on this hemisphere the hazelnut is harvested only once a year (between August and the end of September), Ferrero is starting the cultivation with farms of the group even in new and potentially productive areas such as Chile, South Africa and Australia: in the southern hemisphere hazelnuts can be harvested between February and March and, in this way, the plant would guarantee the supply of fresher fruits. With all due respect to Salvini.