Tag: beer

Blond or not, Italian women love beer! – Italian Cuisine

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70% of Italian women drink beer, and for many of them consumption is increasing – they like more and more artisans, among other things. Without taking anything away from the wine, the local pride that now is also drunk with pizza – once combined by default beer, the latter meets the taste and intrigues most of the ladies and gentlemen tricolori.

171571The has revealed it search "The Italians and beer", commissioned by AssoBirra and launched on the occasion of the Women's Day, 8 March. Which usually becomes moment of "girls" sharing: and it is precisely the sharing factor – "it is a drink that unites" – one of the most cited reasons in explaining the choice of this alcoholic (37% of the interviewees). Other reasons are the possibility of combining with food (48%) – and over a third of the drinkers in this regard would like to know more – and then the tasteof course, which is the main reason (58%). Someone may choose it to rehydrate after a sports training, given that according to a scientific research a few years ago (which we are sure many medical experts would dispute), a beer after training is good …

171565In the last 5 years 4 Italian women out of 10 have increased their consumption of beer: if this is in line with the national trend – increase in beer consumption regardless of sex (+ 44.5%) – ladies have tastes that are attentive and very different from those of men. The "beer of the heart" of Italian women has a taste light (55% of female preferences versus 38% of male preferences), is only slightly alcoholic (80%) and – surprisingly – very sparkling (39%).

As we mentioned, curiosity and incentives to learn more are not lacking: according to the research, the Italians would be of the true explorers of beer, always looking for news and information. How to get to know the world of beer? Almost half (47%) rely on friends to choose products, taste new tastes and know the news, even if the advice of the barman rather than the waiter, the explanations in the menus or in the cards of the beers are also very important.

171562Despite this, more than half of women (51%) would like it in the future Learn a little more. It's not over: an incredible 30% of the interviewees say they want to know a lot more, acquiring one "expert" level of knowledge. So much so that women seek information on beer even on specialized sites or online articles.

In fact, the term "explorers" may not be an exaggeration, in light of the data according to which as many as 61% indicate between drivers of choice the fact of wanting to try a beer if it's one news on the market. Furthermore 44% when choosing a beer in a local love discover new beers, different from those he knows.

171568In short, the novelty definitely attracts. More than the combination with food: 29% like to try Italian beers: 42% of women would like it anyway that in pubs (restaurants, pizzerias …) there were more attention to offer beer that is well associated ordered food (for now only 29% choose beer also based on food, perhaps because there is not much knowledge on the subject yet – and in fact 37% would like to know more).

All data lead to suppose that the next March 8th not they will get up only many glasses, but also many, many mugs …

Aurora Quinto
March 2019

DISCOVER SALE & PEPE COOKING COURSES

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Risotto with beer and mortadella – Italian Cuisine

»Risotto with beer and mortadella


First of all prepare the vegetable stock that will serve you hot. You can use the granular nut, as I did, or prepare some fresh broth.
Cut the mortadella.

Chop the shallot and brown it in a non-stick pan with 20 g of butter and a drop of oil.
Add the rice and toast it for a minute, then blend with the beer.

Once the beer has evaporated, start adding the hot broth to cook the rice, adding more as it is absorbed.
Halfway through, add the mortadella.
At the end of cooking, stir in the grated lemon peel, the Parmesan cheese and a knob of butter.

Serve your risotto with beer and mortadella and serve immediately.

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Between dark and light, I choose rosé beer – Italian Cuisine

Between dark and light, I choose rosé beer


The rosé color is obtained with the grape must or with the violet carrot. The "feminine" alternative to light and dark beers

Just mix a little 'malt with red grapes and here is the beer turns rosé. Not just clear, amber or dark: beer can now be found with an appealing and fun – especially for women – pinkish color. This is the new BIGA Birra (Bio Italian Grape Ale), launched last December by Cantina Orsogna 1964 (we are in the province of Chieti), completely organic, in the Rosé version with five cereals, created in collaboration with the Mezzopasso artisanal brewery.

Rosé beer: how to taste and match

The Montepulciano red grape must, used to produce rosé beer, provides intense aromas of red berries and cherry, letting the spicy flavors of the mixture of cereals (barley, spelled, wheat, buckwheat, rye) and del coriander. To appreciate this beer at its best, they recommend one service temperature of 10 ° C, so as to fully grasp the aromaticity and the balance between the initial roundness and the dry and acidic finish. The pairing? With dishes of strong flavor, like grilled meats, cod, tuna carpaccio.

Rosy and also sparkling

With its soft pink color it is also surprising 10 Luppoli Le Bollicine Rosé created in 2016 by the master brewers of the Angelo Poretti Brewery. Made with wheat malt, purple carrot (which gives the rosé) and 10 different hops from all over the world, is refermented with the yeast Saccharomyces Bayanus, the same used for the sparkling of wines. To be served in flute, It is perfect to accompany crudité fish, shellfish, fresh cheeses and strawberries.

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