Frame's Instagram profile becomes a virtual living room – Italian Cuisine


The Instagram profile of Frame, Condé Nast's first experience store, in line with the spirit of the times and in view of Christmas becomes a virtual living room. To animate the Christmas edition by Frame Condé Nast, Alcantara®: one of the excellence of Made in Italy

The Instagram profile of Frame, the first experience store of Condé Nast, in line with the spirit of the times, it becomes a virtual living room animated by meetings with fashion experts and advice for Christmas shopping.

Three times a week (Sunday, Tuesday and Thursday) the Instragram profile hosts the suggestions of the Condé Nast Italia editors for the coolest Christmas purchases of the moment.

The month of December will instead be animated by a special advent calendar, live shows and columns designed to make the Christmas of all users. Thinking about the future, there will also be a special horoscope dedicated to 2021.

To animate the Christmas edition by Frame Condé Nast, Alcantara who for the occasion will present the last appointment of the collaboration with the designer Paula Cademartori: Matching Excellences is the name of the capsule collection designed by the creative and produced by Alcantara, one of the excellences of Made in Italy. A must-have collection for a chic and elegant Christmas 2020 that can be purchased through Frame's Instagram profile and will be told in the various digital appointments scheduled.

The first live will be held on Wednesday 2 December at 7 pm: the stylist Alessandro Roccia, interviewed by the editorial staff of Vogue Italy, will tell you which items to wear and which items you cannot give up on in Christmas 2020. On 4, 11 and 18 December Elisa Motterle will talk about the bon ton of gifts: what to do to colleagues, bosses, friends, loved ones and family.

To experience Christmas with Frame: www.instagram.com/condenastframe

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